Talking Insights
Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join Esomar on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.
Talking Insights
Driving Change: The Impact of Food Labeling
In this conversation, Jean-Yves Laffon (from Appinio) discusses the impactful project on food labelling that earned him the Research Impact Award at the Esomar Awards.
He explains the importance of transparency in food labelling, the design and methodology of the study conducted, and how consumer behavior is influenced by clear labelling. The discussion also touches on the role of the insights industry in promoting ethical decisions and the future of food labelling as consumer awareness grows.
Know more here: https://www.appinio.com/en/
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Talking Insights is a Research World and Esomar production.
Hosted by Antonio Almeida
Music by FreeMusicForVideo from Pixabay
Graphics by Brandon Heim
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If you’d like to be featured in a future episode or share your story, send us an email at podcast@esomar.org.
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Esomar 2025