Talking Insights
Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join Esomar on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.
Podcasting since 2020 • 152 episodes
Talking Insights
Latest Episodes
The Art of Building Superfans in Latin America’s Digital Music Era
In this conversation, our host, Antonio and Ariana Arciniega (Intercept Music) discuss the transformative impact of technology on the music industry in Latin America, focusing on the evolution of artist-fan relationships, the importance of data...
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Season 6
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Episode 3
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26:50
The Future of Consumer Insights
The conversation explores the integration of AI in research methodologies, emphasizing its potential to enhance understanding of consumer behavior and improve productivity in report writing.
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Season 5
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Episode 18
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16:46
Exploring Africa in Focus: Turning Insights into Action
The conversation focuses on the upcoming Esomar event in Africa, discussing its vision, the importance of community engagement, the diversity of the continent, and the role of youth and innovation in shaping the insights industry. Dharmendra Ja...
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Season 6
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Episode 2
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14:34
Unlocking Innovation: The Edge Framework Explained
In this episode of Talking Insights, we welcome Sandro Kaulartz, Ajay Bangia, April Jeffries, and Karin O’Neill to explore the EDGE Framework, a methodology that focuses on identifying high-growth opportunities by examining extrem...
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Season 6
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Episode 1
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28:10
Emotional Connections in Marketing
In this insightful conversation, Ariadna Carrascal discusses her award-winning data-driven marketing strategy for Samsung, focusing on the importance of emotional connections with consumers. She shares how a comprehensive analysis of consumer d...
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Season 5
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Episode 14
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15:57