Talking Insights
Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join ESOMAR on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.
Podcasting since 2020 • 126 episodes
Talking Insights
Latest Episodes
Embracing Our Inner Cyborg: The Future of Market Research
In this episode of Talking Insights, our host Antonio, explores the future of market research with guests David VL Smith and
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Season 4
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Episode 35
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25:34
The Art of Communication in Research
Join us for an insightful episode as we delve into the "Hook, Line, and Thinker" workshop, designed to revolutionise storytelling in the research industry. Discover how this training, led by expert Daniel Wain, equips participants with the tool...
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Season 4
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Episode 34
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15:16
The Future of Experimentation: Insights from Heatseeker
In this conversation, Kate O'Keeffe, CEO and co-founder of Heatseeker, discusses the revolutionary approach of AI-driven experimentation in marketing.With highlights on how Heatseeker differentiates itself from traditional A/B testing by...
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Season 4
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Episode 33
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20:49
The Science of Joy in the Workplace
In this episode of Talking Insights, host António Almeida meet with Chelsea Gibbons, VP of Research Strategy at Sago, to explore a study on workplace happiness through technology. The conversation delves into how facial coding and micro-express...
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Season 4
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Episode 32
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15:18
Beyond the Buzz: What Synthetic Data Really Means for Research
In this episode, our host António and Richard Preeti delve into the complexities of synthetic data and its implications for market research. They discuss the semantics of the term 'synthetic data', the role of AI in generating insights, and the...
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Season 4
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Episode 31
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24:06