Talking Insights
Researchers work every day to understand the changing landscape around them - but what deeper insights can we find through their work that can help shape our future? Join ESOMAR on a journey of discovery, as we bring together guests from around the globe to explore the biggest questions of today, diving deeper into the challenges that face our society, and uncover new insights about the world around us.
Episodes
77 episodes
The Future of Sustainability Regulations with Liviu Micu
In this conversation, António and Liviu Micu discuss the intersection of sustainability, consumer awareness, and regulatory changes in the market. Liviu shares insights from his research on how consumers can differentiate between g...
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Season 3
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Episode 10
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32:37
The Asia-Pacific landscape with Pravin Shekar
Dive into an inspiring conversation as António sits down with Pravin Shekar, a true trailblazer in the world of market research. Known for his fearless innovation and entrepreneurial mindset, Pravin shares his personal journey, from early caree...
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Season 3
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23:54
How insights changed laws in Czech Republic
In this conversation, Kristyna and Vit from NMS Market Research discuss their award-winning project on sexual violence in the Czech Republic, focusing on public perception and legislative change. They explore the impact of polarized soc...
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Season 3
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Episode 9
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12:29
The future of the Industry Standards with Xabier Palacio
In this insightful episode of Talking Insights, host Antonio is joined by Xabier Palacio to discuss the ICC/ESOMAR Code of Conduct, a key document upholding integrity within the market research industry. They explore the h...
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Season 3
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19:20
Empowering Women Through Storytelling
In this episode of Talking Insights, we sit down with Garrett Chandler from The Evolved Group to talk about ‘The Book of Boobs,’ a unique project aimed at changing societal perceptions of body image, particularly for women who’ve under...
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Season 3
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Episode 8
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13:06
Evolution of the Data, Analytics and Insights Industry
In this special episode, Antonio hosts Xabier Palacio to discuss the evolution of data analytics and the insights industry. From the historical context of industry reports, the growth of research software, the impact of AI on the workforce, and...
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Season 3
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17:53
Navigating the Cost of Living Crisis
Welcome to another episode of Talking Insights! In this special episode recorded live at the ESOMAR Congress in Athens, we explore the impact of the cost of living crisis on different socioeconomic groups with An Hodgson from Euromo...
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Season 3
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Episode 7
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25:32
The Role of Anonymity in Market Research
This week, we try to find the truth on Talking Insights! Andrea Micolta López and Valentina Acevedo Marulanda from Postobón, Colombia discuss the Say-Do gap in consumer behaviour, emphasizing the importance of understanding what co...
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Season 3
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Episode 6
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35:26
Understanding Africa's Diverse Markets
Welcome to another episode of Talking Insights! In this insightful conversation Serge Mumbu (Target SARL) discusses the unique challenges and opportunities of conducting market research in Africa. He emphasizes the importance of un...
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Season 3
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Episode 5
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22:21
Embracing Originality in an AI World
In this conversation, Dr Vivienne Ming discusses the relationship between AI and human potential, exploring how AI serves as a tool for understanding human behaviour and creativity. She emphasizes the importance of human uniqueness in a world i...
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Season 3
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Episode 4
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21:37
Go Beyond Storytelling and create impact within organizations
Welcome to another episode of Talking Insights! This week, we have Lucy Davison and Iosetta Santinni with us to discuss next week’s workshop from the ESOMAR Academy called “Beyond Storytelling”.Years of storytelling have empo...
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Season 3
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Episode 3
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6:39
Ep.2 - Integrating Sustainability into Banking
Welcome to another episode of Talking Insights! This week we have Lester Sualog and Beatrice Dy with us to discuss Sustainability in the Banking System.They share their backgrounds and motivations for focusing on sustainabili...
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Season 3
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Episode 2
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22:51
Episode 1: Diversity in Market Research
Welcome to another episode of Talking Insights! Today, we are thrilled to have Marta Bierca join us to discuss the significance of diversity in market research, emphasizing the importance of considering gender identity and moving b...
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Season 3
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Episode 1
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20:48
EXTRA - The Price Whisperer Interview
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month.In this special conversation between Joaquim Bretcha from ESOMAR and the Price Whisperer, ...
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Season 2
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Episode 15
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18:34
EXTRA - The Importance of Curating Meaningful Content
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month.In this conversation, Dan and Julia discuss their experience at the ESOMAR Art&Science...
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Season 2
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Episode 14
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19:14
EXTRA: The Potential Applications of AI and Biometrics
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month. In this episode, we’re excited to host Ben Shea, co-founder of Santa Box, to discus...
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Season 2
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Episode 13
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19:00
EXTRA - Using Hip-Hop to Discover Innovators
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month. We've invited Daniel Berkal (The Palmerston Group) to take over Talking Insights, w...
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Season 2
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Episode 12
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34:07
The Power of Diversity in Research
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month. Today, we’re excited to host Amy Hilliard and Pepper Miller to discuss the importan...
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Season 2
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Episode 11
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21:44
How to use AI Prompts to get Insights
Welcome to another special episode of Talking Insights! Join us as we delve into The Art & Science of Innovation in Chicago earlier this month. Today, we’re excited to host Dave Lundahl from InsightsNow, Inc & Mimi Sherlock...
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Season 2
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Episode 10
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27:39
Methodologies for your brand
In this conversation, Marco Frincio and Rogier van Hulst discuss the framework for AI-driven brand strategy developed by Quantum and LinkedIn. They introduce the concept of brand density, which is based on open-ended questions that elicit assoc...
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Season 2
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Episode 9
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17:31
The Numerious Story
Megan Peitz, founder and CEO of Numerius, discusses her journey and the partnership between Numerius and Mill. Numerius is a quantitative strategic consulting firm that helps companies find the story in the numbers. They assist big brands and s...
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Season 2
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Episode 8
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24:01
The La-Z-Boy most ambitious transformation yet
Welcome to another special episode of Talking Insights! Join us as we explore The Art & Science of Innovation in Chicago from earlier this month. Today, we’re excited to host Jorge Calvachi from La-Z-Boy. La-z-Boy, a well-kn...
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Season 2
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Episode 7
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26:30
AI, Algorithms and Research
Leonardo Valente, CEO of LivePanel, discusses the use of synthetic data and machine learning in market research. He emphasizes the importance of real solutions and value in the AI hype. Valente explains how their technology uses machine learnin...
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Season 2
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Episode 6
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8:51
Fraud in Research
Insights are the foundation of our economy. It is essential for product testing, pricing, and packaging. In this episode, Bob Birdsell and Sandy Casey (InnovateMR) cover topics such as fraud in market research, the impact of qualit...
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Season 2
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Episode 5
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13:18
The Research Era of Taylor Swift
QuestionPro's research on Taylor Swift generated significant media exposure and showcased the importance of market research data for journalists and storytellers. The research revealed insights into the economic impact of Taylor Swift's concert...
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Season 2
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Episode 4
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11:34
